Dedicated to basketball, NBA TV network features exhibition, regular season and playoff game telecasts from the NBA and related professional basketball leagues, as well as NBA-related content including analysis programs, specials and documentaries. Hall of Famer Isiah Thomas joins NBA TV as a weekly studio analyst and makes regular contributions to Thomas is a 12-time NBA All-Star, NBA Finals MVP in 1990, led the Detroit Pistons to back-to-back NBA championships in 1989 and 1990. He was inducted into the Naismith Memorial Basketball Hall of fame in 2000.​


ISIAH International is expanding its portfolio by entering the global ticket market through a joint venture with TicketVault LLC. Together, the two entities will form ISIAH Ticketing — a platform that provides state of the art ticket pricing and distribution technology to sports teams, rights holders and venues. Isiah Thomas has become the Chief Executive Officer of the new venture. This opportunity will leverage Isiah's sports business experience to establish new partnerships with premium properties and organizations across the ticketing landscape.